Cool to see, but the song in a way feels unfinished, like it's missing something else to make it complete. I'm also not sure listening to the lyrics how much it connects with what's on the screen, as it's mostly 'about' as far as a story goes with her getting on a bike and (spoiler?) shooting a guy in a strip-club.
It's meant to be a moody, slow-paced kind of bump-n-grind feel, but it's more sluggish with the pace and it's not one of those Rhianna songs that I ever want to revisit again. The downside is that the song, what drives the whole piece, is just not strong. The phrase 'stylish as hell' was created for something like this and, in a way, Korine's dreamlike, neon-candy-coated, fever-dream-of-f***-all-y'all vision of the seafront world of gangsters is maybe even more fitting for a music video than a full feature film, where the approach and world created with the shots and colors and lighting and editing fits with a song (some of the more memorable parts of the film were like a music video anyway, sprinkled with James Franco).
On the one hand, the way this is shot is not a surprise but that's fine: if you saw Harmony Korine's Spring Breakers, with the many scenes of the excess with guns and gangstas (notice not 'gangsters', 'gangstas', there is a difference you know), and slow-motion shots of both the beautiful and the cracked out sides of violence and sex-appeal, then you get that in three minutes with Rhianna sometimes in a see-through blouse. I'm of two minds on this video for Rhianna's 'Needed Me,' one of the single s off her eighth album.
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